Instagram logo

‍ Colorful, relatable, and nostalgic, the Instagram logo has a fascinating history, which is responsible for its current avatar. In 2010, the company picked up on the surge of photographs shot on mobile phones, which were finding prominence around the internet. They decided to create a permanent residence for every mobile phone user’s best pictures and add a dash of filters and cool effects. Over time, Instagram has become an admired brand, which would be impossible without accrediting its logo. Let’s explore the story behind this iconic Key takeaways: • Though only introduced in 2010, Instagram and its logo design bring out a strong sense of nostalgia in its audience. • Every variation of the Instagram logo involves a Polaroid camera, symbolizing the ability to instantly snap shots and immortalize them online. • Instagram is most known for breaking the mold with its logo by using a gradient color system, which now sets in seamlessly with its identity. • The shape of the logo was always (and continues to be) a “squircle” to avoid the rigidity of straight lines and full stops. ‍ A short history behind Instagram Instagram was launched in October 2010 in the US and became one of the most consumed brands in the world in just twelve years. The name is a portmanteau of “instant” and “telegram,” inspired by the speed at which the Polaroid camera would make images available. Today, over ‍ The evolution of the Instagram logo through the years The original Instagram logo was designe...